CASE STUDY 1
MY ROLE and responsabilities in this projetc were: conducting interviews, paper and digital wireframes, low and high prototyping, accounting for accesibility, iterating on design, determining architecture and responsive design.
ARTIST’S BIO APP
PROJECT GOAL: Where users who love art can find all about exhibitions, tickets and information about the artist and her recent activities.
TARGET AUDIENCE: People who love art and people who work in art field.
RESEARCH STUDY DETAIL: A primary user group confirmed initial assumption about how important was finding in one place all about their favourite artist.
INITIAL DESIGN CONCEPTS: Show the artist’s work in a summarized way by designing an App according to her art style, and where can quickly find the exhibitions that are closest to your current location making of this a dynamic and effective experience.
KEY CHALLENGE OR CONSTRAINTS: Show the artist’s work without loosing the important details about it and what she wants to convey with her arts, in this case: Sculpture.
THINKING ABOUT IT…
PAPER WIREFRAMES
In the first ideas capturing the attention of those users who do not know the artist’s work is an important point to consider.
MOCKUPS
Being able to obtain information on the current exhibitions, how close I am to them and how to obtain tickets are the guidelines that will guide the design.
LO-FI
The artist’s work in a more detailed description but simple to understand and with images that speak for themselves.
USERS TESTING RESULTS
-User wants to go directly to “get a ticket” from Home screen.
-User wants text description in some buttons because these are not enought clear to understand its function.
-Get a ticket process has too many steps.
Next steps are: conducting another round of usability study to validate whether the apin points have been effectively addressed. Another review of the App in order to figure out how include more accesibilty considerations.